Cover Letters…The name itself
strikes fear into the hearts of applicants everywhere. Currently a wonderful
job opportunity has opened up for me and I found myself having to produce one
to apply. Cover letters are tricky;
unlike resumes they are wordier and provide a great opportunity for candidates
to display some of their personality. I
did some research on what defines a good cover letter and came across a great
article by comphealth.com.
In the article certain habits are
highlighted, habits such as staying on track, being memorable and getting to
the point. comphealth.com has its successful tips broken down into 10 easy steps. The article challenged me to
take my cover letter much more serious.
Thus, I have taken the time to produce a nice one-page cover letter that
I have attached below. I would love to
get any feedback from the readers on what I could do to improve, alter,
eliminate etc…
To Whom It May Concern:
My
name is CJ Britton and I am interested in the Agency Marketing Manager position
that is currently open with (name omitted). I discovered the job on your
website and believe it would be a perfect fit with my skillset.
I
was initially introduced (unknowingly) to (name omitted) through the Atlanta
Braves “spring cleaning” above the line campaign. After seeing the billboards around town I did
some research and found that (name omitted) was the company behind the
promotion. I love the simplicity of the
campaign and really respect what the company did for such a high profile
client.
As
for me my background lies in marketing both traditional and
non-traditional. I currently possess 5+ years of marketing experience holding various positions from a
sports department, to a couple blogs, college brand rep to Red Bull Field
Marketing Specialist. During my time
with Red Bull I directed a team of 14 in Southwest Chicago and hired, trained
and managed the team from scratch. My
main goals as Field Marketing Specialist were to oversee a
consumer-facing team in the collegiate universe, captaining projects by
comprehensively aligning resources with marketing objectives to maximize
visibility and ensure bottom-line growth in my market.
While
in Chicago I was a key manager on international projects such as Red Bull
Flugtag, Red Bull Thre3style and Red Bull Back to School campaigns. I was also responsible for individually
spearheading local projects such as Red Bull Sharpshooters, Red Bull Chariot Race,
Red Bull Play and Destroy and more. I
also assisted in building strategy for the @redbullCHI social media accounts
and helping reach 8000+ followers.
I
thank you in advance for your consideration and time. I would love the opportunity to talk with you
more about the position, my qualifications, its expectations and how I could be
a great asset to your team. I look
forward to your response and will be sure to reach back out by end of week if I
do not hear anything.
Cheers,
And that’s it! Let me know what you
guys think of the cover letter and any edits I can do to make it better.
CJ
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